Featured Merchandise

Rams x Born X Raised: LA culture. LA style. LA pride.

The Los Angeles Rams & Born X Raised are teaming up to launch a capsule collection this Friday in anticipation of the Rams 2023 home opener at SoFi Stadium. Watch as the SoFi Stadium field crew gets ready for the big day.

Visit therams.com/bornxraised this Friday at 12 p.m. PT to see the collection.

More About The Collection

Marking the third merchandise collaboration between the Rams and Born X Raised, this partnership underscores their shared devotion to the city of Los Angeles while continuing the legacy of Born X Raised co-founder Chris "Spanto" Printup, who tragically passed away this June. Born and raised in LA and a longtime Rams fan, Printup was resolute in telling the "real story of LA" and its community through his brand.

Rams Fan Shop

Rams Season Ticket Members receive 15% off year-round on all purchases on RamsFanShop.com. If you can't find the code that you were emailed before this season, feel free to ask your service representative.


The Equipment Room features items that are exclusive to the stadium including hats, shirts, matchup pins and more. Be sure to check out the selection of Rams gear throughout the year!

Rams Season Ticket Members receive 15% off year-round on all purchases in the Equipment Room. Season Ticket Members at the Equipment Room should use their Membership Card located in their Rams Account Manager.