Rams, LA 2028 Team Up to Celebrate Return of Olympics to LA

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On the heels of the 2028 Olympic and Paralympic Games officially being awarded to Los Angeles, the Rams and LA 2028 have teamed up to celebrate this momentous occasion on Sunday, September 17 when the Rams host the Washington Redskins at the historic L.A. Memorial Coliseum.  The Rams second regular season contest, this year's Hispanic Heritage Game, will be broadcast nationally on TV on FOX at 1:25 PM PT and also on radio in English on ESPN LA 710 AM and 100.3 FM The Sound, as well as in Spanish on ESPN Deportes 1330 AM.  Tickets are available at therams.com/tickets.

IOC President THOMAS BACH will light the Coliseum's cauldron, joined by Los Angeles Mayor ERIC GARCETTI, LA 2028 Chairman CASEY WASSERMAN, Olympic Gold Medalist RAFER JOHNSON, and IOC Board Members LARRY PROBST, ANITA DE FRANTZ,and ANGELA RUGGIERO.  Johnson, who lit the Coliseum cauldron to kick off the 1984 Olympics, won the Gold and Silver Medals in the Decathlon (1960, 1956 respectively) and also was drafted by the Los Angeles Rams in 1959.

Olympic Gold Medalists LISA FERNANDEZ (Softball, 1996, 2000, 2004) and PAUL GONZALES(Boxing,1984), and Paralympian ALMA RODRIGUEZ (Basketball) will participate in the coin toss.

Rams former WR RON BROWN, who won the Gold Medal in the 4x100 m relay at the 1984 Olympics in Los Angeles, will be honored during the game as well.

The Los Angeles Memorial Coliseum is the first stadium to have hosted the Summer Olympics twice, in 1932 and 1984.  It also was home to the Los Angeles Rams from 1946 – 1979 and currently from 2016 through 2019.  In 2020, the Rams will move into their permanent home at the L.A. Stadium and Entertainment District at Hollywood Park.

LA 2028 will use these two iconic Los Angeles venues for its innovative Opening Ceremony, creating a citywide cultural spectacle combining timeless Olympic traditions and cutting edge entertainment. One venue represents LA's fascination with "what's next," the other represents the city's unrivaled Olympic legacy. Together, the stadiums will allow the broadest possible public participation and use LA's creative talent and technology to unite the world and strengthen the Olympic Movement's connection to the next generation.

LA 2028's Opening Ceremony will begin with a torch relay down the peristyle of the LA Memorial Coliseum, which will be filled with 70,000 spectators for a Hollywood-produced program of live entertainment, top musical performances and a live viewing and virtual-reality experience of all Ceremony events at the LA Stadium at Hollywood Park. The Torch Relay will proceed past iconic landmarks on the streets of Los Angeles, connecting the city's diverse neighborhoods, until it reaches the new LA Stadium at Hollywood Park.

Simultaneously, up to 100,000 spectators at the new LA Stadium at Hollywood Park will witness a breathtaking celebration of sport and the Olympic Movement, drawing on LA's extraordinary capacity as the global hub of entertainment. The LA Stadium at Hollywood Park will stage the formal Opening Ceremony elements, including the Parade of Nations, the Olympic Oaths, the official opening of the Games and the lighting of the Olympic Cauldron.

The LA Memorial Coliseum will host the formal elements of the Closing Ceremony, including the Parade of Athletes, the Olympic Flag Handover and the extinguishing of the cauldron, a fitting location as LA closes the next chapter in its rich Olympic storybook. The new LA Stadium at Hollywood Park will simultaneously host spectators for live viewing and high-tech entertainment.

The Rams previously announced other details of what will take place at Sunday's Hispanic Heritage Game.  For more information about Rams gamedays, please visit www.therams.com/gameday or the Rams Mobile App.

JACKIE CRUZ TO PERFORM NATIONAL ANTHEM

Actress and singer/songwriter JACKIE CRUZ will perform the National Anthem. Born in New York, Cruz grew up between Los Angeles and Santiago, Dominican Republic. She is best known for her role as Marisol "Flaca" Gonzales on the award-winning Netflix original series Orange Is the New Black.

SANTEE EDUCATIONAL COMPLEX DRUMLINE, MARCHING BAND & DRILL TEAM TO PERFORM AT HALFTIME

As part of the *Hispanic Heritage Month *celebration, the award-winning Drumline, Marching Band and Drill Team from SANTEE EDUCATIONAL COMPLEX in South Los Angeles will perform at midfield during halftime.  The band will perform the "Marcha De Zacatecas," a Mexican patriotic song considered the second national anthem of Mexico. In addition, a Ballet Foklorico dance groupin their traditional costumes will perform to accompany the band.

A year ago, the Los Angeles Rams and United Way of Greater Los Angeles worked with Santee Educational Complex to kick off Character PlaybookTM, an education initiative focused on youth character development and building healthy relationships. Initially launched nationally during the 2016 NFL Draft, the interactive digital program is now implemented directly in schools throughout greater Los Angeles and over the 2016-2017 school year, more than 1,300 students across 24 different high schools participated in the program.

The Rams worked with ESPN Deportes, the team's official Spanish language flagship radio station, to produce this special Halftime Show.   

FIDEL VARGAS OF HISPANIC SCHOLARSHIP FUND TO BE HONORED WITH HISPANIC HERITAGE LEADERSHIP AWARD

The Rams will present FIDEL VARGAS, President & CEO of the Hispanic Scholarship Fund, with the Hispanic Heritage Leadership Award prior to kickoff.  As part of the award, the Hispanic Scholarship Fund will receive a $2,000 donation.  The Rams are also providing the Hispanic Scholarship Fund with a peristyle suite for the game.

Founded in 1975, the Hispanic Scholarship Fund empowers Latino families with the knowledge and resources to successfully complete a higher education, while providing scholarships and support services to as many exceptional Hispanic American students as possible. The organization strives to make college education a top priority for every Latino family across the nation, mobilizing our community to proactively advance that goal. Assuming leadership of the organization in 2013, Mr. Vargas has set the Hispanic Scholarship Fund's overall direction. He develops and overseas it's execution of strategy, leads the senior management team, plays a leadership role in development and outreach activities, and advocates for the organization's mission throughout the country.

LOCAL ARTISTS TO BE CELEBRATED THROUGH "MY CITY, MY TEAM, MY RAMS" CONTEST

Last month, the Rams launched the "My City, My Team, My Rams" ("Mi Ciudad, Mi Equipo, Mis Rams") contest asking fans to submit an original drawing, painting or artistic expression showcasing their pride for the city of LA and their passion for the Los Angeles Rams.  On Sunday, the Rams, in partnership with Corona, will host a pregame tailgate at the Corona Beach House to celebrate the campaign and introduce the winner of the contest.

As part of the festivities, KRISTY SANDOVAL, a Los Angeles based muralist who has supported the Mis Rams campaign, will paint a mural starting at 10 AM in the Corona Beach House.

Iconic LA-based graffiti and tattoo artist MISTER CARTOON will display the Rams helmet he enhanced with his original artwork.  In addition, 5,000 towels and 4,000 temporary tattoos embodying Cartoon's artwork will be given away to fans who stop by the Corona Beach House.

Videos featuring Sandoval, Cartoon and the winner will be played on the videoboards during the game.

RAMS TO SALUTE STAFF SERGEANT OCTAVIO SANCHEZ

The Rams will honor Staff Sergeant OCTAVIO SANCHEZ for his accomplishments and his dedication to service. Sanchez served in Charlie Company, First Battalion Fifth Marines and is a veteran of the war in Iraq. He is now retired and serves as an ambassador for UCLA's Operation Mend and as an advocate for all veterans.

The Rams and American Airlines will honor a service member at every home game this season. Photos will be displayed on the Coliseum video boards and their dedication to service will be shared with fans over the public address system during the game's second timeout commercial break.

350 LOCAL HISPANIC STUDENTS PARTICIPATE IN NFL PLAY 60 CHARACTER CAMP

On Tuesday, September 12 at the Los Angeles Memorial Coliseum, the Rams partnered with the NFL and the *Anthony Munoz Foundation *to host a PLAY 60 CHARACTER CAMPfor 350 predominately Hispanic students ages 9-13 from local schools and organizations. Rams players JAMON BROWN, BLAKE COUNTESS, ROB HAVENSTEINandANDREW WHITWORTH joined the students for a morning of fun and fitness.

The mission of the event was to make a positive impact on youth through teaching football skills, emphasizing exercise, and reinforcing the importance of character in athletics and life.  In addition, the camp taught character values that are core to the Anthony Muñoz Foundation, as well as promoted NFL PLAY 60's health and fitness message.

The Rams rewarded each of the 350 Character Camp participants and 30 coaches with a pair of tickets to this Sunday's game.

--RAMS—

2017 RAMS REGULAR SEASON SCHEDULE

* *

DATE

OPPONENT

TIME

NETWORK

Week 1

Sept.10

Indianapolis Colts

1:05 P.M.

CBS

Week 2

Sept. 17

Washington Redskins

1:25 P.M.

FOX

Week 3

Sept. 21

San Francisco 49ers

5:25 P.M.

NFL Network

Week 4

Oct. 1

Dallas Cowboys

10 A.M.

FOX

Week 5

Oct. 8

Seattle Seahawks

1:05 P.M.

CBS

Week 6

Oct. 15

Jacksonville Jaguars

1:05 P.M.

FOX

Week 7

Oct. 22

Arizona Cardinals

10 A.M.

FOX

Bye Week

Week 9

Nov. 5

New York Giants

10 A.M.

FOX

Week 10

Nov. 12

Houston Texans

1:05 P.M.

CBS

Week 11

Nov. 19

Minnesota Vikings

10 A.M.

FOX

Week 12

Nov. 26

New Orleans Saints

1:05 P.M.

FOX

Week 13

Dec. 3

Arizona Cardinals

1:25 P.M.

FOX

Week 14

Dec. 10

Philadelphia Eagles

1:25 P.M.

FOX

Week 15

Dec. 17

Seattle Seahawks

1:05 P.M.

FOX

Week 16

Dec. 24

Tennessee Titans

10 A.M.

FOX

Week 17

Dec. 31

San Francisco 49ers

1:25 P.M.

FOX

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